Our Story
Our Story
The beginning – 1999
In 1983 our Founder and Chairman Dr Sri Ram moved to London to work as a director for India’s largest industrial group.
In 1999, he founded the Supreme Group with a clear and strong vision of excellence and high standards.
- Professional = large manufacturing capacity managed by a team of experts.
- Use of the best technology and machines available in the world trained by the best experts.
- Ethical = fair treatment of employees and the entire supply chain including farmers who form our supply chain
- Green = sustainable materials and practices
This vision implies setting up high benchmark and values within the industry.
Over more than 2 decades, Supreme Creations has expanded to develop a global group with headquarters in London, a manufacturing base in South India and sales offices in France, Italy, Germany and Spain.
We supply some of the best brands in the world – Dior. Nike, Google, London Fashion week, Nespresso, Zara, etc etc
90% of the 800 employees are women, many of whom are from under-privileged backgrounds. We are proud that many who joined the company as young girls in the factory are now married with grown-up children who are themselves, engineers and doctors
Employees enjoy job security, training, good salaries, a clean and safe working environment and respect.
How climate change and the plastic bag ban boosted the company - 2005
Introduced in 2005 in the UK, the Courtauld Commitment is a voluntary agreement that incites businesses to reduce waste and especially single-use plastic waste.
Anticipating the disappearance of plastic bags in the retail world and the emergence of re-usable eco-friendly bags, Supreme Creations invested into high tech printing and stitching machines imported. A modern design studio was also set up.
Within 6 months, Supreme creations was ready to produce high volume of reusable bags.
While Tesco started its “Bags for Life” program, with over a million units successfully produced in a month, the Co-op group approached Supreme Creations with a new challenge: creating a Fairtrade eco-friendly bag.
This was the opportunity for the Supreme Creations team to source new cotton farmers who not only were responsible employers who treated their workers with respect and fairness but also were not using pesticide or herbicides to grow their crops.
Supreme Creations helped some farmers to become more eco-friendly and earn their Fairtrade label.
2005 was also the year where His Royal Highness King Charles and Queen Consort Camilla got married. To stay in line with the then HRH Prince Charles huge interest in sustainability and environment, only ethical companies were commissioned to provide eco-friendly memorabilia and Supreme Creations had the honour to produce commemorative tea towels.
HRH Prince of Wales’ BITC National Example of Excellence – 2009
Dr R Sri Ram receiving an award from HRH King Charles III at Clarence House, London.
10 years after its creation, and with the 2008 crisis ramping, Supreme Creations received a prestigious award from His Royal Highness King Charles as a British company committed to improving its impact on environment and society.
2009 was also the time when Supreme Creations made its way into the world of fashion, with contracts with Nike, Zara, Adidas and Top Shop, which lead later to a contract with the London Fashion Week.
Bags of Ethics: creation of a label for excellence – 2009
Bags of Ethics is a positive label that promotes the people and planet behind reusable products.
With bags of ethics, Supreme creations wants to share its own standards of respect for the people & planet with others in an effort to get rid of single-use plastic consumption.
The covid crisis: a turning point – 2020
When countries and economies have come to a standstill with the arrival of covid, governments were looking for solutions to produce the protections necessary to fight the pandemic, especially face masks.
With an expertise and a supply chain dedicated to reusable cotton products, the Supreme Creations’ team joined its forces to learnt with the help of medica consultants how to produce efficient and reliable reusable face masks.
Thanks to a close relationship with the British Fashion Council, Supreme Creations enlisted several famous British Fashion Designers to help with nice artworks to offer an attractive choice of reusable masks.
Within 2 weeks a first prototype was approved and ready to produced and sold under the label Bags of Ethics.
And because Bags of Ethics ethos did not allow them to build a fortune from the pandemic, the sales proceeds were given to charities, such as the NHS and the British Fashion Council Fund.
See more about Bags of Ethics and the Great British Designer campaign HERE
The Queen’s Green Canopy – 2022
The Queen’s Green Canopy is an initiative from HRH King Charles to celebrate Queen’s Elisabeth’s platinum jubilee. Created in October 2021, this initiative encourages tree planting and preservation across the country and the Commonwealth.
The charity turned to Bags of Ethics and Supreme Creations to provide the clothing (t-shirts and hoodies) for a team of volunteers, but also to create and produce a collection of memorabilia with great success – See HERE to learn more
